Monday, July 6, 2009

Google Plus Grameen

Here is a GREAT story: Grameen partners with Google to provide useful applications to cell phone users in Uganda who do not have internet access. Called the AppLab project, this is another chapter in the wonderful story of the spread of cell phone technology in sub-Saharan Africa. (the photo is from the Grameen Foundation and shows people in Uganda using the new products).

What kind of apps? This is so cool: a searchable database with agricultural info and weather updates, sexual and reproductive health information, market information to connect smallholder farmers to potential buyers, and an app to find nearby health clinics.

Prices for SMS inquiries to the various databases are fairly low -- about 110 Ugandan shillings (5 cents US) per inquiry. Imagine being able to send an inexpensive message asking if your sick child -- who has a fever and some vomiting or other symptoms -- needs to visit a clinic OR can be treated at home? Without the service your choices are stay home or (in many cases) walk for hours, with the child tied onto your back. How emotionally and physically liberating is that SMS message? Or, imagine being a farmer looking for the best outlet for your banana crop: should you travel to Kampala or Masaka? Where can you get the best price? Now farmers will know, thanks to this innovation.

Wow. The Washington Post picked up the story also.

- Karol

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