This past March, Indego Africa was one of the featured designers at the NYU Stern's Social Enterprise Association (SEA) Eco-Fashion Show event "Think Social, Drink Local". We are so grateful to our academic partners at NYU Stern for inviting us to participate in this event. A heartfelt thanks goes out to Erica Rotstein (MBA 2011) from SEA for spotlighting our important work and Denise Lee (MBA 2010) from the Luxury & Retail Club for an amazing showcase of our earrings. Thanks to Totally Photo for its great shots of the lovely models and Indego Africa’s earrings. The event aimed to highlight socially responsible, and local companies. There was no better way to do this than exhibit their goods on perfectly clad models wearing designs by Garbage of Eden Design, C. Marchuska, Alternative, Tribal Societe, and Recession Rags. Indego Africa's woven earrings stood out on their own, and paired with New York fashion they were a total hit!
In a swank, low-lit room with a runway down the middle and an open bar quickly serving up organic martinis in plastic cups, glasses of wine, and an unusually blue drink, trendy models mingled with students before the show began. Suddenly the music started, the spotlight focused, and hip models in outrageously high heals (and stunning disc earrings) pounded down the runway built at slightly below my 5'1'' eye line. As an Indego Africa intern, it was very exciting to see Indego's products among other amazing designers. To think that these earring began in the hands of our artisan partners and ended under the limelight in one of the trendiest cities in the world both awed and encouraged me. Though focusing on the high-end market is a strategic direction for Indego Africa, it turns out to also be a lot of fun!- Sierra Visher, Fundraising & Development Intern
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