What's Your Project X?

A letter calling all of Indego Africa's core supporters to participation and action.

Dear Friends,

We at Indego Africa are, to paraphrase the late Hunter S. Thompson, riding the crest of a high and beautiful wave. Momentum. If you don’t already feel it, you should.

This fall has already borne witness to some electrifying developments at Indego Africa – retail partnerships with Polo Ralph Lauren, Anthropologie, and Nicole Miller, Emelienne’s acceptance to Goldman Sachs 10,000 Women Initiative, an HBS Case Study, and media coverage in the New York Times, People StyleWatch, and InStyle. Now we are looking to you, our vibrant and diverse support base, as we turn our attention squarely to an interactive, grass roots year-end giving campaign called Project X.

Project X began with six key outcome-based projects that correspond with identified areas of organizational need and/or potential growth. Approached with these proposed key projects, artisan women at our partner co-ops, Cocoki and Covanya, carefully weighed the immediate importance of each and selected three finalists. Now it is up to you to vote (VOTE HERE) to determine which proposed key project will form the basis of our $40,000 year-end giving campaign.

Project X is designed to send a clear message of meaningful collaboration and co-investment among our current support base, certain new donor/investors, and our artisan women partners in determining Indego Africa’s organizational priorities. We will publicize updates and progress reports and request your guidance in augmenting participation in this exciting funding initiative.

Voting closes on Oct. 25^th at 5:00 p.m. EST. Please vote on your Project X now (VOTE HERE), spread the word to friends and family, and help us harness this considerable momentum to drive forward sustainable, long-term solutions to systemic poverty in Africa.

Until we speak again,

Conor